Where plants meet people

Where plants meet people

Where plants meet people

Registrations are open for FlowerTrials 2023Must-visit event for pot and bedding plant professionals

11 - 14 June 2024

FlowerTrials® once again welcomes ornamental horticulture professionals from around the world in week 24. From 13 to 16 June, no fewer than 60 breeders of pot and bedding plants will present their innovations, impressive product ranges and creative concepts. For growers, FlowerTrials® showcases the latest novelties for the upcoming season with experts on hand to provide cultural support. For wholesalers and retailers, the event is an outstanding opportunity to meet the breeders, examine the top varieties and have the opportunity to view and influence trends.

Everyone planning to visit FlowerTrials should register in advance at One central registration covers all locations. Registered visitors will receive regular information and newsletters with the latest breeding innovations.


Iconic event thanks to open-house concept

FlowerTrials® remains a key event in the pot and bedding plant scene: in 2022 it attracted visitors from 89 countries. The success of the event is due to its informal open-house concept: breeders will open their doors at 29 different locations. Each venue is home to a single exhibitor or a group of companies sharing joint facilities. All locations are grouped in three geographical areas, which have been renamed to better describe the expanded zones. As of this year, visitors are welcome to visit the Middle Region(Aalsmeer), South Region (Westland) and Germany Region. 


Meilland, Floritec and Walter Blom exhibit for the first time

Three new participants have been accepted by the membership to join the organisation. The French company Meilland International, specialist in rose varieties for the garden and patio, will show its pot roses assortment. Floritec, part of the market leading Japanese company Inochio Seikoen, will display spray, pot and garden chrysanthemums, pot celosias and pot asters. The Dutch Walter Blom Plants B.V. is presenting a selection of its impressive perennial assortment.


Worldwide pot and bedding plant industry represented

The following companies will once again be present at FlowerTrials®:

Middle Region (Netherlands)
ABZ Seeds, Agriom, AllPlant Young Plants, Benary Samenzucht, Brandkamp, Cohen Propagation Nurseries, De Zonnebloem, Decock Plants, Dümmen Orange, Elsner pac Vertriebsgesellschaft, Graff Breeding, Gruppo Padana, Hem Genetics, HilverdaFlorist, Hishtil, HM. Clause, HOKO Breeding, Hortinno, Jaldety Plant Propagation Nurseries, Kientzler Jungpflanzen, Koppe Begonia, Lazzeri, Marathon Plants, MNP / Suntory, Morel Diffusion, Prudac, Royal van Zanten, Schoneveld Breeding, Takii Europe, Vitroflora, Volmary.

South Region (Netherlands)
Anthura, Beekenkamp Plants, Danziger – Imperial plants, Evanthia, Floranova, Florensis, Graines Voltz, Green Works, Hendriks Young Plants, HiBreeding, Jonge Planten Grünewald, KP Holland, P. v.d. Haak Handelskwekerij, PanAmerican Seed, Queen® Genetics, Sakata, Schneider youngplants, Selecta one, Sentier, Syngenta Flowers, Van den Bos Flowerbulbs.

German Region (Germany)
Bruno Nebelung GmbH, Danziger - Bongartz, Dümmen Orange, Hassinger Orchideen, Westhoff.



Note to the Editor

For more information, please contact:
FlowerTrials® Secretariat
T: +31 71 364 91 01


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