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Rheinland Westfalen Région Participants 2017

Selecta one

13 au 16 juin 2017


À propos de nousSelecta one

L’entreprise familiale Selecta One est leader mondial dans la selection,production et distribution de plantes ornementales à multiplication végétative. L’assortiment comprend les plantes à massif et vivaces, les poinsettias et les fleurs coupées. Avec onze sites de production et sociétés de distribution en Europe, Afrique, Asie et Amérique, le groupe dessert tous les marchés concernés. Notre slogan ‘we love to grow’ est un engagement unissant tous les employés de l’entreprise. Cela signifie beaucoup plus que la grande passion pour l’obtention, la vente et la distribution de plantes ornementales. Il signifie aussi la proximité du client – avec détermination, compréhension et passion.

Video-impression 2017Selecta one


Calibrachoa MiniFamous® Double PinkMania!
Calibrachoa MiniFamous® Double PinkMania!
The double-flowering variety MiniFamous® Double Pink, which recently received the Fleuroselect gold medal 2018, stands out due to an excellence summer performance. The strong root system and the stable colour make the early flowering Calibrachoa a real flower wonder. MiniFamous® Double Pink is suited for a production in pots and baskets.
Serengeti® Grasses
Serengeti® Grasses
Serengeti® Grasses is a new marketing concept to promote grasses. Several grasses of the Selecta assortment were chosen and rebranded to represent the graceful beauty of the Serengeti grassland in domestic gardens and on terraces. Another advantage: grasses like Pennisetum or Imperata are especially climate-friendly. Hence, Serengeti® Grasses is well suited to present topics like environmental protection and animal welfare at the POS.
Dianthus PinkKisses®
Dianthus PinkKisses®
Selecta one is going one decisive step further marketing its successful pot carnation Pink Kisses®: Starting April 2017 the carnation breeding specialist is launching a communication campaign directly aimed at the end-consumer. Using the sales potential of the low-maintenance mini carnation with its extraordinary colouring to its optimum, the campaign is directed at young women's affinity to the colour pink and placing importance on the emotional subject of friendship. The focus of this campaign with the slogan “Pink Kisses® – as beautiful as our friendship” is a social media photo competition, communicated and supported through target group orientated media partners, blogs and influencers.www.pink-kisses.eu

Produits top 10Selecta one

  1. Petunia NightSky®
  2. Dianthus PinkKisses®
  3. Dianthus Capitán®
  4. Calibrachoa Rave®
  5. Petunia AlpeTunia®
  1. Osteospermum 3D
  2. Trixi interspecific
  3. Pelargonium Moonlight®
  4. Dahlia Dalaya
  5. Gräser Pennisetum, Festuca, Carex